Know how many tickets every screening sold. In every market.
SEATmio reads the public seat maps of 5,879 cinemas in 90 countries and turns them into tickets sold, occupancy and presales - per screening, film, cinema and chain. Independently, the same day, without asking anyone for a report.
- Screening-level, not weekend totals
- Presales before the premiere
- Same-day data
SEATmio in numbers
Live from our database, refreshed every 10 minutes.
Every ticketing system shows which seats are taken. We read it.
The cinema publishes its seat map
To sell a ticket online, every cinema shows the room: which seats are free and which are gone. That map is public, for every screening, from the day presales open.
We read it again and again
From presale opening until a few minutes before the lights go down, so we see how a film sells day by day, not just where it ended up.
We turn seats into sales
Tickets, occupancy, presales and market share, rolled up from the screening to the cinema, the film, the chain and the country. The same method in every market, so markets compare.
Built for the people who decide what plays, where and how often
Box office totals tell you what happened last weekend. SEATmio tells you what is selling right now, in which room, at what hour, and against which competitor.
Is my film getting the screens its audience is asking for?
Follow presales in the days before release, compare them with similar titles and walk into the conversation with exhibitors with numbers.
- Presale curve by day, market and chain
- Share of screenings vs share of tickets
- Comparison with comparable titles
How do we perform against the cinema across the street?
You know your own sales. SEATmio shows the competitors' too: occupancy, programming and dayparts, measured the same way for everyone.
- Occupancy benchmark by cinema and hour
- Competitors' programming and screen counts
- Market share by film and chain
How many people actually sat in the rooms where the ad ran?
Measured attendance per screening instead of estimated reach. Plan campaigns by title, hour and venue and report what was delivered.
- Real audience per screening and title
- Audience by city, venue and daypart
- Post-campaign delivery report
What is the quarter looking like before the company reports it?
Daily ticket counts for listed chains and for the films that drive them, long before official figures are published.
- Daily attendance for listed exhibitors
- Title performance across markets
- History back to 2019 for selected chains
From a single screening to a whole market
A private dashboard, alerts and exports scoped to your markets, chains and titles. We agree the scope with you; nothing is self-service.
Presales before release
How many seats a film has sold 7, 3 and 1 day before opening, and how that compares with titles like it.
Supply vs demand
A film's share of screenings against its share of tickets. The fastest way to see who is under- or over-screened.
Occupancy per screening
Sold seats against the room's real capacity, for every show. The one metric that compares a multiplex with a single screen.
Competitive benchmark
Chains and cinemas side by side: tickets per show, occupancy, programming and share, measured one way for all of them.
Day and hour
When audiences actually go: a weekday by hour map of tickets, per market, chain or film.
Cities and venues
Where a film over-performs and where it stalls, down to the individual cinema.
Formats and versions
2D, 3D, IMAX and premium rooms; dubbed against subtitled; family titles against the rest.
Exports and API
CSV exports, scheduled reports by e-mail and an API for your own models and BI tools.
The dashboard is in private rollout. The data behind every item above is collected today; the exact set of views is agreed with each customer.
What a premiere report looks like
Three days before a multi-market release: the kind of report a distributor gets for its own title. The figures below are illustrative.
Film X takes a larger share of demand than of screens: a case for more shows.
- Brazil+58%
- Germany+19%
- Mexico+26%
- South Korea+31%
- Spain-6%
What box office totals cannot tell you
Official box office arrives late, summed per film and per weekend, and in many markets not at all. SEATmio starts from the individual seat.
The screening, not the weekend
Every figure rolls up from a single show in a single room, so you can go from the country total down to Saturday 19:30 in one cinema.
Independent of the cinemas
We read what every cinema already publishes. No reporting agreements, no panel of volunteers, no waiting for anyone's figures.
Occupancy, not just tickets
We know the room's capacity, so we know how full it was. That is what decides the number of shows.
Presales as they happen
The curve before release is where decisions are still possible. Totals after the weekend are history.
One method, many markets
Brazil, Germany and South Korea measured the same way, so a title can be followed across borders.
Unknown is not zero
When a read fails we record it as missing, never as an empty room. A gap in the data never turns into a collapse in sales.
90 countries today, more every week
Pick a country to see which cinema chains we monitor there. Selected chains come with sales history going back years.
57 chains, 490 cinemas
Your market is not on the list? Tell us in the form below. New chains are added every week, and a market with a customer waiting goes first.
Let's look at your market together
SEATmio is available by agreement. Tell us who you are and what you want to follow; we will come back with real data for your market.
- 1We reply within one working day.
- 2On a short call we show live data for your market, chain or titles.
- 3You get trial access scoped to what you need.
Prefer e-mail or phone?
Questions we are asked
Where does the data come from?
From the seat maps cinemas publish for online booking. Every ticketing system shows which seats in a room are taken; we read those maps repeatedly for every screening in our coverage. No agreements with cinemas, no personal data: we see seats, never who bought them.
How accurate is it?
We count occupied seats, which means tickets sold and seats held in a booking. The final read is taken minutes before the show. It is not a count of people who actually walked in, and seats sold at the box office after our last read are not included.
How fresh is it?
Same day. Screenings are read throughout presales and again shortly before they start, so yesterday's results are complete in the morning and today's presales are visible as they happen.
Do you have historical data?
For selected chains, yes: complete screening-level history going back years, in one case to 2019. For most others our history starts when we began reading them and grows every day.
Do you measure box office revenue?
SEATmio measures tickets and seats, not money. Revenue estimates based on average ticket prices can be prepared on request.
Can I sign up and try it myself?
No. Access is set up after a short conversation and scoped to the markets, chains or titles you need, including a trial period. Use the form above and we will get back to you within one working day.