EntTelligence is a Los Angeles company, launched in 2020, that measures theater attendance, capacity, and ticket prices at showtime level. Its published customers include Cinemark and IMAX, and its advance-sales figures are quoted by the trade press before big openings. In March 2026 it launched CAPTIVE, reach measurement for in-theater advertising. The coverage it describes publicly is in the United States, and it does not describe its collection method in detail.
EntTelligence is the better fit when
- You need US attendance and ticket-price analysis from a supplier already used by major US exhibitors.
- You buy or sell cinema advertising in the US and want reach measurement (CAPTIVE).
- You want years of US history behind every figure.
SEATmio is the better fit when
- You need the same measurement outside the US: 159 countries, one method.
- You want every figure traceable to one screening in one room, read from a public seat map.
- You sell or plan cinema advertising outside the US: measured admissions by chain, city, weekday, and part of the day, and the four weeks ahead.
- You need access scoped to your markets, chains, or titles, with a trial.
Side by Side
Using Both
They answer overlapping questions in different places. A studio already using EntTelligence at home can use SEATmio for the international rollout of the same title and follow presales market by market with one method.
Where SEATmio Falls Short
A fair comparison has to say this too.
- SEATmio estimates tickets from seat maps, and revenue from those tickets at each country's average ticket price. It does not report box office takings, and seats sold at the counter after our last read are not included, so our figures can differ from official grosses.
- We only see chains that publish seat maps online. Some chains and markets are missing, and some are read less often than others.
- For most chains our history starts when we began reading them. Presales are recorded from September 2026, so comparisons with the presales of earlier releases will come once there is enough history.
- We count seats, not people: no demographics and no surveys. Our interest index is built from public signals, not from asking audiences.
See Your Market in SEATmio
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EntTelligence is a trademark of its owner. SEATmio is not affiliated with or endorsed by it. Information about EntTelligence comes from its own public materials and the trade press listed above, checked on 2026-10-05. If anything here is inaccurate or out of date, write to [email protected] and we will correct it.